Welcome to exclaim marketing, the revolution of online marketing plans.

MARKETING YOUR OWN DESTINATION

Do you need to promote investment into your city or region? Exclaim has developed effective marketing strategies for three South African cities, in collaboration with international counterparts and investment specialists.

Exclaim can gather suitable partners to promote your region at the biggest international property trade exhibition on the global calendar - the MIPIM exhibition.

We can offer our experience in drawing up marketing plans for cities in this country, as well as exposure to the strategies of a number of foreign cities. Cities are competing for their share of tourists, investment and brand equity; Exclaim can help you put your city on the map with branding tools, the establishment of an identity, and internalisation of your brand within your organisation. We also have experience in producing a prospectus to promote identified investment opportunities within your region. With South Africa in the global limelight at the moment, the time is right to capture international and local attention.

Consultant, author and marketing expert Bill Geist, who watches consumer trends like some people watch reality shows, recently made this comment on his blog: “It's frustrating how so many people don't understand how Destination Marketing and increased visitation power so many facets of an economy... and our collective Quality of Life. But, really... why should they?

"That a visitor is lured to town by the Destination Marketing Organisation and then spends money at hotels, restaurants, nightspots, retail shops and gas stations means little to someone not directly impacted by those purchases. And, their interest stops right there. They don't take the time to understand that jobs rely on that spending. That government relies on the sales tax generated. And that their favorite restaurant or nightspot might not survive without visitor spending.

"It's not an easy concept to grasp..."

We know it’s not. That’s why Exclaim has put so much time and energy behind the exciting and rewarding discipline of Destination Marketing. Ask us about it.