Our experienced and skilled team consists of a core group of
professionals, surrounded by selected on-the-ball and knowledgeable
associates who fully complement our abilities and competencies.

The core group consists of:
Albert
Swanepoel, who heads up Exclaim Marketing and Advertising. Albert has
25 years’ experience in sales and marketing.
He demonstrates his
consummate marketing skills in assessing the needs of his clients,
their markets and putting market-led strategies in place improve market
share and profit.
Albert holds an Honours in communication and
advertising and qualified as a Chartered Marketer in 2006.
Janice
Hunt, who has about 30 years’ writing experience in various sectors.
These include trade magazines, newspaper journalism, internal
communications, public relations, and freelance writing and editing.
Her skills include writing, editing, and proofreading – and her
strength is that she has a sincere interest in every subject she writes
about.
She is a fan of Winston Churchill’s and believes his wisdom was
at its peak when he said, “Short words are best and the old words, when
short, are best of all.”
Janice holds memberships in the Professional
Editors' Group (PEG) and SA Freelancers' Association (SAFREA).
Dr
Billy Coop, who has been described by clients as having the ability to
provoke and challenge their conventional thinking by reducing the
complexity of everyday challenges into manageable chunks. Billy simply
describes himself as a ‘thinking coach’.
His qualifications include a
masters and a doctorate in marketing, among others.
“The changing
nature of the competitive business landscape, shortening product life
cycles, and the entire pace of business life and decision-making,
necessitates a new thinking order,” says Billy.
And by changing the way
people think, he assists organisations to create their competitive
advantage.
"The best thing about working with the Exclaim team is that it’s fun! They obviously like what they do, and they do it well. They’re relentless at making sure the message is right for the market it’s targeted at, and then translating it into great copy and design."
Isabel Bowden,
SASSETA